Online Audience Overview

Reach

PoconoRecord.com reaches a market of college-educated home owners. With over 24,100 average daily unique visitors and 3.5 million average monthly page views, PoconoRecord.com is an attractive market for your advertising message and a perfect compliment to print.

PoconoRecord.com Visitor Profile

Gender
• 45% Male
• 55% Female

Age
• 24% 18-34
• 51% 35-54
• 25% 55+
Median Age: 43.7

Education
College Educated: 68%

Household Income
Median HHI: $66,700

Home Ownership
• 85% Own
• 15% Rent/Other

Source: Omniture, Average traffic Jan – Dec. 2012; 2012 Pocono Mountains Media Group market study; Clark, Martire & Bartolomeo, Inc.

For more information, visit Getting Started or see Audience Overview for information on the Pocono Record Audience.