The Pocono Mountains market is at the heart of northeastern Pennsylvania in Monroe County. Known for its pristine lakes, waterfalls, miles of wooded hiking and ski trails, and camps and resorts, this southwesterly extension of the Catskills balances a strong local population with year-round recreational visitors.
Though a significant commuter population calls the region home for its proximity to Northern New Jersey and the New York metro area, an estimated 76% of the local audience lives and works in the area.* Comprised of 72,900 households,
the market yields $4 billion
in consumer spending annually.**
Pocono Mountains Media Group is the market’s premier news and information source, and offers a full schedule of print and Internet advertising options for your business that are uniquely local and highly effective.
*Pocono Mountains Economic Development Corporation
** Source: DemographicsNow Spring 2011A
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